Power up with gym marketing software.

Attract and retain members using powerful, purpose-built lead management software for gyms.

  • Automate how you capture new leads
  • Set up marketing workflows that nurture these leads
  • Keep track of it all from one central dashboard
How it works

Hapana’s gym marketing tools do the heavy lifting.

Are you overspending on ads or marketing agencies? There’s a smarter way to grow your gym or fitness studio — Hapana’s AI-powered marketing automation tools.

Capture all of your leads

Capture all of your leads

Automate lead capture from social channels, email, your website – even phone calls.

Nurture prospects with ease

Nurture prospects with ease

Send the right message at just the right time with automated, personalized workflows. 

Boost member retention

Boost member retention

Win back lapsed or inactive members with engaging emails, targeted campaigns, and offers.

Track everything in one place

Track everything in one place

Keep an eye on all leads with an all-in-one dashboard for tracking and closing deals.

Fitstop and Hapana is a long-term partnership.

“Our multisite business owners can collate all the data to run unique campaigns for different regions."

Pete Hull, CEO, Fitstop

Trusted by 1,000+ fitness businesses
Power features

Want to pull in even more members? Hapana’s got you.

With our gym marketing, sales and retention software doing the hard work, you can focus on giving members a great experience.

Automated messages

Automated messages

Never miss a beat with messages at the ready for every stage of the pipeline.

Templates at the ready

Templates at the ready

Hit the ground running with Hapana’s purpose-built, customisable templates.

Social media integration

Social media integration

Capture leads from your fave social channels, and convert them.

Personalised emails

Personalised emails

From special offers to regular newsletters, make every member feel special.

Custom landing page

Custom landing page

Watch the leads roll in with a branded landing page for lead gen.

Choice of channels

Choice of channels

Send one-off or bulk SMS, email, Messenger and Whatsapp, all from one place.

Custom workflows

Custom workflows

Put automation to work to get the right message out at the right time.

Automatic sync

Automatic sync

All your data is always consistent and up-to-date, ready for your team to action.

Hapana for you

Market your fitness studio to the masses.

Attract, convert and retain more members with marketing software built to meet the unique needs of your gym or fitness studio.

Hapana for you

Flex your mid-box gym with management software that grows with your business.

  • Offer easy, secure 24/7 access with self check-in
  • Send out targeted marketing campaigns
  • Book gym tours, manage appointments & calendars

Hapana for you

Use powerful software to keep your Pilates studio humming. Your members can:

  • Buy casual classes, class-packs or memberships
  • Book classes and reserve their favourite spot
  • Manage their memberships in a branded app
Hapana for you

Take your group fitness studio to the next level with automated marketing and management tools.

  • Build community with fitness challenges
  • Set up sub-accounts for franchises or multiple sites
  • Offer rewards and milestones by syncing wearables
Hapana for you

Stretch your yoga studio’s potential while giving your members a great experience. 

  • Align your member app to your aesthetic
  • Live-stream classes or offer on-demand content
  • Get up-to-date timetables for your members
Hapana for you

Change gears with spin studio software that transforms your business. Members can:

  • Buy casual classes, class-packs or memberships
  • Book classes or get on waitlists
  • Reserve their fave bike or book their buddy
Marketing automation tab 1

Go from strength to strength as your gym empire grows, while giving every new lead the star treatment.

  • Set up sub-accounts for each site location
  • Tap into every opportunity within your pipeline
  • Book gym tours, manage appointments and calendars
Marketing automation tab 2

Create buzz about your Pilates business and watch your client base grow.

  • Build on-vibe email and SMS templates
  • Capture and promote influential client reviews 
  • Manage all your clients and prospects from one place
Marketing automation tab 3

Take your functional training studio to the next level with automated marketing and management tools.

  • Accelerate member on-boarding with digital agreements
  • Set up sub-accounts for franchises or multi-site studios
  • See and respond to client communications on-the-go
Marketing automation tab 4

Find flow while embracing the full potential of Hapana's yoga studio software. You can also:

  • Keep it aesthetic with a branded app
  • Easily review and manage memberships requests
  • Offer flexible class packs and memberships
Marketing automation tab 5

Use marketing automation to fuel the accelerated growth of your spin studio. With Hapana, you can also:

  • Automate how you handle waitlists 
  • Simplify scheduling and class bookings
  • Never miss a beat with billing
Real customers, real results

See how Hapana transforms businesses like yours

Did you know, 3 in 5 Hapana clients manage 5+ fitness locations?

All from one central, easy platform.

Join 1,000+ businesses growing with Hapana

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FAQs

Got a question about Hapana gym marketing software?

Let’s start with the basics. What is gym marketing automation?

Gym or fitness marketing automation is what it says on the box — a tool that automates key moments in the marketing journey to save you time and make sure you never miss an opportunity to connect with prospects and leads. Custom-built for gyms, this lead management and gym retention software can help with everything from emails and social posts, to reporting and analytics.

Does gym marketing automation work if I own multiple locations or franchises?

It sure does. You can set up sub-accounts for individual locations, and easily toggle between multiple locations.

Can I communicate with leads directly from the app?

Yes, you can — using your choice of Live Chat, Facebook, Instagram, WhatsApp, Email, and SMS. You can make voice calls, too.

Will we get a mobile phone number?

You will! With your dedicated Hapana phone number, you’ll never miss a lead or deal, even when you’re on the go. Your entire team can make and receive calls using the same number — in the app and from your contacts.

Can I use the app on my desktop too?

Yes! But keep in mind the mobile app was developed to make the customer-facing features accessible on the go. Scroll to the bottom of this support article to see what you can and can’t do on the Desktop app.

Can I see how many leads have converted?

Yes, that’s what our reporting dashboards are for. Track opportunities, leads, conversions, retention rates, and more. We have over 60 reporting templates to choose from.