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Gym Sales

4 mistakes to avoid before opening your first gym studio

Four mistakes to avoid before opening your first gym studio

Before eager gym studio owners open their doors for business, they’ll need to surmount their fair share of challenges. The fitness industry has quickly evolved into a hyper-competitive space, and maintaining a successful club is becoming a more elusive feat. In fact, a whopping 8 out of 10 fitness businesses will shutter in their first …

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membership models

How to Forecast Sales Based on Pay as You Go Revenue vs. Traditional Membership Models

Traditional gym membership models have suffered a few blows in recent years. From the Orange Theory Fitness investigation into unfair membership contracts to the Twitter storm after LA Fitness refused to cancel the contract of a couple when the woman became pregnant and the man had lost his job, fitness club members are gun shy …

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