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In the world of fitness, free trials have long been a common strategy used by boutique studios and big box gyms alike, to attract new members. While they may have been effective in the past, it’s time to reconsider this approach. In this article we explore 6 reasons why a free trial may not be …
Rethinking Free Trials: Why Fitness Studios Should Shift their Approach Read More »
A killer gym digital marketing strategy can do wonders for any business. And gyms or fitness centers are not an exception. From increasing exposure, driving sales, engaging and targeting the audience to positioning your brand as an authority in the industry, it can do everything. Gym Marketing- What Is Working in 2023 When you share …
Body Fit Training(BFT) hosted their Global Conference for all their franchisees and partners from 23rd to 26th March. With Hapana and Ezypay announced as the naming partners of the weekend. The event was a tremendous success, with attendees gathering from all over the world. Networking, learning and sharing their experiences with the BFT brand with …
BFT announce Hapana as major sponsor of this year’s Franchisee Summit Read More »
Hapana and Listen To Your Body (“LTYB”) announce a continued partnership for the future and we couldn’t be more thrilled! Hapana, the all-in-one business management platform for fitness businesses, and LTYB, a fitness franchise that focuses on functional fitness and overall health, have announced their continued partnership this month. “We’ve been at Hapana for five …
As early adopters of simulated altitude training, Air Locker Training is growing rapidly, with 15 studios currently operating across Australia. Their significant expansion plans will see the business scaling to an additional 35 sites across Australia, New Zealand, the USA, and Canada by the end of 2023. “We’re excited to have an industry-leading platform contributing …
Scaling new heights: Air Locker Training joins Hapana Read More »
Gym owners are constantly seeking new ways to improve their services and meet the needs of their members. One area that has been gaining attention in recent years is the use of spot selection for group exercise classes. Below we explore some of the key benefits that gyms can experience by implementing this technology. Maximize …
What is spot selection and why does your gym need it? Read More »
Hapana is proud to announce its newest client, STRONG Pilates, a boutique Pilates franchise based in Australia. “We’re extremely excited & grateful to be partnering with Hapana moving forward, particularly during this hyper-growth phase of the STRONG Pilates brand” Michael Ramsey, Founder & Director – STRONG Pilates STRONG Pilates is taking the fitness industry by …
As a fitness business, offering an intro offer to new customers can be a great way of attracting members and generating revenue. An intro offer is a discounted or special promotion that is available to new members for a limited time. There are two main types of intro offers that fitness businesses use: paid intro …
When designing your fitness business’s intro offer, is a free trial really better? Read More »
“This was the year of evolution for the company” – Corey Loehr CRO This year we at Hapana underwent a company rebrand. Including a new name, a redesign of our company’s logo and visual identity, as well as a new website. Shift were the branding agency that Hapana recruited to help guide the process because …
Hapana, 4 time winner at The Transform Awards Asia! Read More »
