Hapana

Fred Elias

Hapana executive profile: Fred Elias

Depending on the structure of any organization, the role of a Senior Vice President/Strategic Manager comes with numerous responsibilities. Being in the fitness and technology field for over 20 years, Fred Elias has embraced the role of VP of Strategic Partnerships with complete dedication and commitment. Fred’s previous experience as the VP of Operations proves …

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Corey Loehr

Executive profile: Hapana CRO Corey Loehr

Embracing change is never easy. Unless of course, you’ve demonstrated an ability to do it repeatedly, and excel in the process. Corey Loehr, Hapana’s Chief Revenue Officer, has built a life based upon embracing change. From throwing a spiker, to changing continents, to being an influencer of game changing technology solutions at the Intel Corporation, …

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Gym email marketing

Gym email marketing: a guide to best practices in 2022

When it comes to turning new leads into loyal members, few gym marketing strategies compare with gym email marketing. After the travails of the past two years, attracting new clients and retaining current ones will be top of mind for gym owners in 2022. Email marketing generates a return of $42 for every $1 spent at …

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jarron aizen hapana ceo

OneFitStop launches new name and brand: Hapana

Sydney, 6 April 2022 | OneFitStop, a leading provider of Enterprise Fitness Business Solutions, is proud to launch Hapana Today we’re excited to transition to Hapana with new visuals, tighter brand positioning and big plans for the future! The business began nine years ago with the intention of serving personal trainers. It has since evolved …

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Hapana’s Exhibiting June 22-24 in Miami for IHRSA 2022!

It doesn’t get much better for the best industry show of the year! Forward, Together Shaping the future of the fitness industry  Join a global community of clubs, studios, and industry partners at IHRSA 2022. Connect with thought leaders, share knowledge, and discover ground-breaking innovations that will make your business stronger and more resilient than …

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FWA Logo Web Header

Meet team Hapana at Fitness + Wellness Australia 16-17 June 2022

Come and meet the Hapana team at the Fitness + Wellness Australia 2022! This is the annual meet-up for the active-health and leisure industries is being held at the ICC Sydney Exhibition Centre at Darling Harbour Sydney! It runs for two days on 16-17 June 2022 and will a packed out two days with some …

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FITS Virtual I am speaking at

Hapana presenting at Virtual Fitness Industry Technology Summit 8 April 2022

Hapana is sponsoring the Virtual Fitness Industry Technology Summit 2022, an event for fitness business owners and operators that will be held live online on 8 April. As a Gold Sponsor, Hapana is excited to meet with fitness business leaders where we will be presenting Evolving Beyond Billing and Booking.  The day kicks off at …

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Hapana partners with 2022 Boutique Fitness Summit NYC April 28-30

Hapana is a CEO Summit partner at the Boutique Fitness Solutions’ annual conference, The Summit, an in-person event for fitness business owners and operators that will be held in NYC from April 28-30. Before the general sessions, there is an exclusive one-day, invite-only CEO Summit for elite studio owners and executives.  As a CEO Summit …

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7 Steps for opening a Gym

SEO for gyms: how to be confident you’re getting found by potential members near you

Many gym owners have the question: “Is SEO for gyms worth my money or time” in mind when starting a fitness business. A major reason why most of them have this confusion is because of Google algorithms, which are continuously changing. According to expert marketers, determining whether SEO is worth your investment or resources solely …

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Branding your gym: what to consider when evaluating the perception of your business

Branding your gym in a global market that is becoming more competitive and crowded means that fitness businesses need to work hard to find their niche. Years ago, our neighborhoods mostly used to have just one gym or fitness center. The job of gym marketing is to simply spread the word of gym’s existence to …

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