Hapana

Gym email marketing

Gym Email Marketing: A Guide to Best Practices in 2022

When it comes to turning new leads into loyal members, few gym digital marketing strategies compare with gym email marketing. After the travails of the past two years, attracting new clients and retaining current ones will be top of mind for gym owners in 2022. Email marketing generates a return of $42 for every $1 spent …

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OneFitStop Launches New Name and Brand: Hapana

Sydney, 6 April 2022 | OneFitStop, a leading provider of Enterprise Fitness Business Solutions, is proud to launch Hapana Today we’re excited to transition to Hapana with new visuals, tighter brand positioning and big plans for the future! The business began nine years ago with the intention of serving personal trainers. It has since evolved …

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Hapana’s Exhibiting June 22-24 in Miami for IHRSA 2022!

It doesn’t get much better for the best industry show of the year! Forward, Together Shaping the future of the fitness industry  Join a global community of clubs, studios, and industry partners at IHRSA 2022. Connect with thought leaders, share knowledge, and discover ground-breaking innovations that will make your business stronger and more resilient than …

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Meet team Hapana at Fitness + Wellness Australia 16-17 June 2022

Come and meet the Hapana team at the Fitness + Wellness Australia 2022! This is the annual meet-up for the active-health and leisure industries is being held at the ICC Sydney Exhibition Centre at Darling Harbour Sydney! It runs for two days on 16-17 June 2022 and will a packed out two days with some …

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Hapana presenting at Virtual Fitness Industry Technology Summit 8 April 2022

Hapana is sponsoring the Virtual Fitness Industry Technology Summit 2022, an event for fitness business owners and operators that will be held live online on 8 April. As a Gold Sponsor, Hapana is excited to meet with fitness business leaders where we will be presenting Evolving Beyond Billing and Booking.  The day kicks off at …

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Hapana partners with 2022 Boutique Fitness Summit NYC April 28-30

Hapana is a CEO Summit partner at the Boutique Fitness Solutions’ annual conference, The Summit, an in-person event for fitness business owners and operators that will be held in NYC from April 28-30. Before the general sessions, there is an exclusive one-day, invite-only CEO Summit for elite studio owners and executives.  As a CEO Summit …

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SEO for Gyms: How to be Confident you’re Getting Found by Potential Members Near You

Many gym owners have the question: “Is SEO for gyms worth my money or time” in mind when starting a fitness business. A major reason why most of them have this confusion is because of Google algorithms, which are continuously changing. According to expert marketers, determining whether SEO is worth your investment or resources solely …

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Branding Your Gym: What to Consider when Evaluating the Perception of your Business

Branding your gym in a global market that is becoming more competitive and crowded means that fitness businesses need to work hard to find their niche. Years ago, our neighborhoods mostly used to have just one gym or fitness center. The job of gym digital marketing is to simply spread the word of gym’s existence …

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Gym Social Media Marketing: How to Build a Social Media Presence that will grow a Community

Fitness studios and gyms need to have an active online presence to stay relevant in the digital world, gym social media marketing is central to success for overall gym digital marketing. Don’t know what to post on your social media platforms? Here is all you need to know to rock your digital marketing game. The …

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Gym Mobile Marketing

Using gym mobile marketing can be one major way to improve your customer base and your fitness studio needs an effective marketing strategy to attract and engage prospective customers and compete in the industry. If you’re a gym owner and looking for ways to reach out to potential gym-goers, gone are the days when advertising …

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