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fitness studios

email campaign analysis

The importance of email campaign analysis for yoga studio software growth

Email marketing is a powerful tool for promoting your yoga studio software and engaging with your audience. However, simply sending emails is not enough. To ensure success, it is crucial to analyze the performance of your email campaigns. Use that data to make improvements. In this article, we will explore the importance of email campaign …

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Technology addiction

Top steps to follow for better health with a nightly technology detox

Though we all have our nighttime routine, technology addiction has become a significant problem, such as scrolling on our phones or watching TV before shutting our eyes. But have you stopped to think that maybe all of this late-night screen time isn’t good for you? Your daily habits may affect your mental, physical, and emotional …

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personal training app

Studio fitness apps: why your clients should receive push notifications

Modern technology makes it easier than ever to stay in touch with your fitness club members. With gyms and studios, where attendance is not always linear, customers may find it difficult to keep themselves up to date. By using an online personal training app for the members can easily connect themselves with the workout schedule …

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Hapana Executive Profile Rick Jones

Hapana executive profile: Rick Jones

The essence of great product management can be boiled down to understanding a customer’s unique business needs and then translating those needs into business requirements that a development team can turn into something amazing. Understanding the distinctive business needs of a multi-location boutique fitness studio or health club becomes a lot easier when you’ve worked …

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7 Steps for opening a Gym

SEO for gyms: how to be confident you’re getting found by potential members near you

Many gym owners have the question: “Is SEO for gyms worth my money or time” in mind when starting a fitness business. A major reason why most of them have this confusion is because of Google algorithms, which are continuously changing. According to expert marketers, determining whether SEO is worth your investment or resources solely …

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Branding your gym: what to consider when evaluating the perception of your business

Branding your gym in a global market that is becoming more competitive and crowded means that fitness businesses need to work hard to find their niche. Years ago, our neighborhoods mostly used to have just one gym or fitness center. The job of gym marketing is to simply spread the word of gym’s existence to …

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Gym social media marketing: how to build a social media presence that will grow a community

Fitness studios and gyms need to have an active online presence to stay relevant in the digital world, gym social media marketing is central to success for overall gym marketing. Don’t know what to post on your social media platforms? Here is all you need to know to rock your digital marketing game. The role …

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