fitness studio marketing

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Fitness Studio Reporting: The Importance of Tracking Member Demographics

Knowing your customer base is important when running any business. This is especially true for fitness studio owners as its success is membership driven. Gym digital marketing and demographics are key to having an edge on your competition. It helps you better serve your members and enables you to make important business decisions. While there …

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Fitness Studio Owner Checklist: What to Do in Your First 60 Days of Opening to Ensure Member Retention

Like any new business, the first couple months of being open will set the tone of reputation for years to come. In some cases, those initial few months will determine whether the business thrives or dives. There are some important factors to be mindful of during this time to give your new studio the best …

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7 Keys to Fitness Studio Member Retention from Day One

Congratulations! You opened a new fitness studio. Through the ups and downs of the setup process, learning the ins and outs of the franchise model, and highs and lows of pre-sale, you watched your vision become a reality! Advertising dollars are being spent so the new members can roll in and enjoy this swanky new …

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