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After hiring the stellar candidates, you’ll want to work through any yoga compensation questions they may have. Determining payroll for your yoga staff can be intimidating but needs to be honest and spoken about early. There are several different options you can take when it comes to paying your yoga staff – but make sure …
How to Discuss Compensation with Your Yoga Staff Read More »
Yoga packages are a great way to bring in more revenue in a creative way. We all know pay-per-class packages are the traditional way to sell yoga. However, creating a membership program at your yoga studio is a great way to encourage customers to participate more often. Fuller classes will equate to more traffic, and …
Selling Yoga Packages: Planning Your Offers to Create Lifelong Members Read More »
You know that getting the word out is the first step in creating a successful yoga business; are you using the same old, tired methods that don’t appeal anymore, though? In order to market your yoga studio, you’ll need to set a base of traditional strategies mixed with new. Marketing your yoga studio can be …
Starting from the ground up, building a yoga studio business plan won’t be successful without proper research, testing, and trial and error. All of these factors combined will show you whether or not opening a yoga studio is for you. Once you’ve successfully nailed the elements that go into your business, you’ll need to set …
Yoga Studio Business Plan: Setting a Mantra for Success Read More »
The experience behind a brand is everything. When you enter a movie theater, you are immediately excited by the dim lights, brightly colored movie posters on the wall, and the fresh smell of buttery popcorn. Walking into a coffee shop usually means big, comfy chairs, a quiet, studious atmosphere, and the smell of fresh beans. …
Location, Decor: Why it Matters for Your Yoga Studio Read More »
More than ever, people are seeking healthy alternatives to their normal lifestyle. Buzzworthy yoga studios are one of America’s favorite ways to relax, unwind, and stay toned. In 2016, nearly 37 million people regularly practiced yoga. It goes without saying that yoga studios are more and more popular in the last two years as a …
Naming a Yoga Studio: Choosing a Name That Reflects Your Branding Strategy Read More »
Opening a yoga studio isn’t just about cute mats and spa water – if you’re looking to make a profit in the yoga industry, you’ll need to understand the ins-and-outs of the business. Knowing about the hot yoga near you, yoga dimensions, and other yoga studios in the area can help you understand the competition …
Opening a yoga studio: costs, the perfect size, staffing Read More »
The proof is in the numbers. Pilates and yoga studios are here to stay and growing at exponential rates. As of November 2016, the annual revenue of pilates and yoga studios combined to reach an astounding $10 billion. Additionally, pilates and yoga participation in the United States is at an all-time high. According to a …
Business Marketing and Branding Tips for Pilates and Yoga Studios Read More »
According to Yoga Journal, over 36 million people are hitting the yoga mat each year in the U.S. Given this, it’s no surprise that the surge in popularity has led to an increase in yoga studios opening across the country. Entrepreneurs are turning their passion for yoga and mindfulness into highly successful yoga studio businesses. …
The Ultimate Guide to Opening a Successful Yoga Studio Read More »
Hiring a new team member for your yoga studio is an exciting time. It can also feel intimidating, as the risks are high. Every team member you add to the mix has an important impact on client retention and your yoga studio’s culture. Here are ten tips for finding and hiring the right team for …
10 Tips on Hiring the Right Team for your Yoga Studio Read More »
