Gym Marketing

SOP for business

Earn back wasted time with updated SOPs for the delegation of tasks

Managers simply cannot handle every task for daily business operations on their own. When your workload is growing and you find yourself off-balance in the burnout zone – it is time to delegate with an updated SOP.  Delegation of tasks, however, can be complicated and time-consuming. Step-by-step approaches and practices such as analysis, explanation, or …

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how to easily drive conversions with custom sales pipeline management automation

How to easily drive conversion with custom sales pipeline management automation

A customer pipeline is a sequence of steps in a sale process that converts leads into clients. Many firms use a customer pipeline management to enhance sales and better identify potential clients, so they can blast sales rates higher.  Let’s keep it simple and straightforward: a pipeline management in sales is all potential deals you’re …

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SMS marketing for gyms

SMS and email marketing: one simple strategy to drastically boost your engagement

Gym marketing strategy leverages a wide variety of channels including voicemail, email, physical mailing, and text messages. Of these, email and SMS marketing for gyms are the most popular and widely used. What you might not know is that SMS campaigns can boost engagement up to 8x more than emails alone. SMS marketing has the …

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reputation management how to effectively management your online reputation

Reputation management: how to effectively manage your online reputation using Google and Facebook review oversight

Online reviews are crucial to the success of your fitness business. A recent study conducted by customer service tech experts Dixa found that a staggering 93% of consumers read reviews online before buying something. Furthermore, 79% of consumers place as much trust in online reviews as they do recommendations from friends and family. Therefore, you …

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chat widgets fitness leads

Chat widgets: the secret to growing your fitness studio’s leads while you kick back and relax?

How well is your website generating leads? If it isn’t capturing as many leads as it should, then it might be missing an important feature — website chat widget. Chat widgets are little windows that pop up on a website and allow visitors to chat with a customer service representative in real time. It’s human-to-human …

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email and sms marketing

Email combined with SMS: engage subscribers in your database more efficiently

One of the pillars of a gym’s digital marketing strategy is email and SMS marketing. Email and SMS marketing help you to reach potential customers effectively so that you can increase conversion rates.  Estimates state that email marketing revenue is estimated to reach almost 11 billion by the end of 2023. Most experts agree that …

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save-money-with-better-data-management-duplicate-record-avoidance-for-the-win

Save money with better data management: duplicate record avoidance for the win

The effectiveness of your marketing efforts is largely a result of quality customer database management. Here’s the thing: many databases just aren’t well organized, which can lead to major oversights that waste your marketing budget. Therefore, you must master data management to avoid duplicate records and save your marketing budget. So, what’s the big deal?  Data …

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community feedback an essential lever to your growth

Community feedback: an essential revenue lever to grow and stay competitive

The goal of every fitness studio is to achieve sustainable profitability and engage with its community. This is because the only way to generate consistent, long-term revenue is to make customers happy. But how could you know whether a community member is happy or unhappy with your services? Preparing survey questions for gym members is …

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Increase lead conversion by up to 50% with sales funnels

Increasing fitness studio lead conversion: improve by 50% with sales funnels

There is little doubt that sales funnels work. They’ve been shown to pull more than 50% more high-quality sales than standard marketing alone. Creating lasting relationships with customers is significantly easier if you begin with an efficient marketing funnel. This tactic plays a vital role in attracting new customers, increasing lead conversion rates, and boosting customer …

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brand partnership

4 critical steps to make brand partnerships exceed stakeholders’ expectations

A company can’t reach its goals without stakeholders and brand partnership. These interested parties provide the projects with financial support, help minimize the risks that may occur during implementation, and optimize how time and money are used.  Stakeholders’ participation in any project stage plays a key role in its success, and as such, they have …

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