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Business

Gym Marketing 2023 1

Gym Marketing: What’s working in 2023?

A killer gym digital marketing strategy can do wonders for any business. And gyms or fitness centers are not an exception. From increasing exposure, driving sales, engaging and targeting the audience to positioning your brand as an authority in the industry, it can do everything.  Gym Marketing- What Is Working in 2023 When you share …

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LTYB to the power of Hapana

Listen to Your Body and Hapana Extend Partnership, Celebrating Growth and Expansion in 2023

Hapana and Listen To Your Body (“LTYB”)  announce a continued partnership for the future and we couldn’t be more thrilled! Hapana, the all-in-one business management platform for fitness businesses, and LTYB, a fitness franchise that focuses on functional fitness and overall health, have announced their continued partnership this month.  “We’ve been at Hapana for five …

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Air Locker Training joins Hapana

Scaling new heights: Air Locker Training joins Hapana

As early adopters of simulated altitude training, Air Locker Training is growing rapidly, with 15 studios currently operating across Australia. Their significant expansion plans will see the business scaling to an additional 35 sites across Australia, New Zealand, the USA, and Canada by the end of 2023. “We’re excited to have an industry-leading platform contributing …

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business sign cost

How much should you spend on signage when opening a gym?

Nowadays, online advertising is a good way to attract clients, but gyms are brick-and-mortar locations. As a result, they will require traditional signage that can attract users. Considering that opening a gym is quite expensive, how much should you allocate for business sign cost alone? Let’s find out! How much should gym owners spend on …

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Hapana Executive Profile Rick Jones

Hapana executive profile: Rick Jones

The essence of great product management can be boiled down to understanding a customer’s unique business needs and then translating those needs into business requirements that a development team can turn into something amazing. Understanding the distinctive business needs of a multi-location boutique fitness studio or health club becomes a lot easier when you’ve worked …

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Travis Shannon

Hapana executive profile: Travis Shannon

“Something I’ve learned in managing high-performance teams is that the best ideas don’t always come from the person with the most industry experience. They could just as easily come from a new person who brings a fresh perspective. As a leader, I simply want the best ideas.” – Travis Shannon Travis Shannon: profound background Travis …

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Fred Elias

Hapana executive profile: Fred Elias

Depending on the structure of any organization, the role of a Senior Vice President/Strategic Manager comes with numerous responsibilities. Being in the fitness and technology field for over 20 years, Fred Elias has embraced the role of VP of Strategic Partnerships with complete dedication and commitment. Fred’s previous experience as the VP of Operations proves …

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Corey Loehr

Executive profile: Hapana CRO Corey Loehr

Embracing change is never easy. Unless of course, you’ve demonstrated an ability to do it repeatedly, and excel in the process. Corey Loehr, Hapana’s Chief Revenue Officer, has built a life based upon embracing change. From throwing a spiker, to changing continents, to being an influencer of game changing technology solutions at the Intel Corporation, …

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stephanie-tucker-leadership-customer-success

The customer success experience you should expect from a platform partner

Technology has done wonderful things for the advancement of the health and fitness industry over the past 25 years. Trust me – I’ve seen it all. We wouldn’t be able to do even a fraction of what we do now in customer success without the great technology products and the innovation we’ve seen in multiple …

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