Corey Loehr

email marketing combined with sms marketing reach subscribers more efficiently

Email combined with SMS: engage subscribers in your database more efficiently

One of the pillars of a gym’s digital marketing strategy is email and SMS marketing. Email and SMS marketing help you to reach potential customers effectively so that you can increase conversion rates.  Estimates state that email marketing revenue is estimated to reach almost 11 billion by the end of 2023. Most experts agree that …

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how to improve customer engagement through technology

How to maximize member engagement and save time with marketing automation

Customer acquisition is the first step in a long-term growth strategy. To achieve sustainable growth and ensure your business thrives to the top, you must master customer acquisition and retention. While excellent customer acquisition techniques are vital to attract new customers, retention is also essential to avoid losing customers faster than you can add them …

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Travis Shannon

Hapana executive profile: Travis Shannon

“Something I’ve learned in managing high-performance teams is that the best ideas don’t always come from the person with the most industry experience. They could just as easily come from a new person who brings a fresh perspective. As a leader, I simply want the best ideas.” – Travis Shannon Travis Shannon: profound background Travis …

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Hapana Executive Profile Warren Webb 850x478

Hapana executive profile: Warren Webb

Warren Webb, Senior Vice President of Sales at Hapana! Embracing the responsibility to lead or scale a sales organization with creative and leading solutions isn’t something everyone can do. Warren H. Webb known was simply “Webb” to almost everyone in the industry, has joined Hapana as a Senior Vice President of Sales and will be charged with …

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Corey Loehr

Executive profile: Hapana CRO Corey Loehr

Embracing change is never easy. Unless of course, you’ve demonstrated an ability to do it repeatedly, and excel in the process. Corey Loehr, Hapana’s Chief Revenue Officer, has built a life based upon embracing change. From throwing a spiker, to changing continents, to being an influencer of game changing technology solutions at the Intel Corporation, …

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redefining engagement in the fitness industry

Redefining engagement in the fitness industry in 2022

The motto “The Customer Is Always Right” never goes out of style. But before the customer can be right, your company needs to make the connection.  If you google “customer engagement,” you’ll get 1,080,000,000 results. And around 3,320,000,000 CRM (Customer Relationship Management) solutions offer their professional advice, with an array of graphics, statistics, surveys, counseling, …

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stephanie-tucker-leadership-customer-success

The customer success experience you should expect from a platform partner

Technology has done wonderful things for the advancement of the health and fitness industry over the past 25 years. Trust me – I’ve seen it all. We wouldn’t be able to do even a fraction of what we do now in customer success without the great technology products and the innovation we’ve seen in multiple …

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